BYU Strategy

Apply

Join the Strategic Management program at BYU

Apply Here

Applications due: Last work day of June before 4:30 p.m.

Who Should Apply

The Strategy program is intentionally broad. Graduates go on to careers in management consulting, product management, corporate strategy, venture capital, entrepreneurship, and beyond. If you are not yet sure exactly what you want to do—that is not a weakness. The program is designed for students who want to build the kind of transferable, high-leverage skill set that keeps options open and compounds over a career.

At its core, the program is about learning to operate effectively under ambiguity. Real business problems rarely come with clean data, obvious answers, or consensus among stakeholders. We train students to structure messy problems, move forward with incomplete information, and communicate decisions with clarity and confidence.

Prerequisites

Major Pre-reqs

Minor Pre-reqs

Admission Factors

Factors considered for admission are:

A Note on ACT/SAT Scores

Management consulting firms routinely use ACT/SAT scores as a screening signal, and we do consider them as part of our application process for the same reason. That said, it is not worth retaking the ACT or SAT to apply to the Strategy program. Focus your energy on the parts of the application where you can move the needle—your essays, your GPA, and your case question response.

Preparing For The Case

Your application will include responding to a case question. Answering a case question is a type of simulation that explores how you would think through a real business problem. You're asked to analyze a business situation, structure your thinking, and recommend a course of action. It tests how you break down complex problems, use data, and communicate solutions clearly and logically while under a bit of time pressure. It's less about getting the “exact right answer” and more about demonstrating your approach to solving complex, ambiguous problems.

The case is almost always a market sizing question.

You are strongly encouraged to practice several case questions before you complete your actual case interview.

Below you will find two types of case questions both of which will be valuable to practice. The first two are past case questions from strategy admissions and the remainder are example cases from McKinsey and Company.

Case Practice

Use this custom GPT to practice market sizing cases interactively before your application:

Previous Admission Cases

McKinsey Practice Cases

The McKinsey cases are designed for 20 to 30 minute interviews so will be more involved than what you will have to answer in your application. If you do well on the McKinsey practice cases, you will likely do well on the strategy admission case.